Belarusian refrigerators have been renowned for their reliability for over 50 years. Even in the last century, many residents of the Soviet republics sought them out. During the crisis of the 1990s, the Minsk Refrigerator Plant not only survived but also launched production of new refrigeration models under the Atlant brand.
The products of this Belarusian concern are renowned not only in the former Soviet Union but also in the European Union. They are even exported to Australia. When choosing a new refrigerator, Ukrainians also often prefer appliances from neighboring Belarus over expensive European or, not always, low-quality Asian brands. Learn what makes ATLANT refrigeration equipment special on the manufacturer's official website. The most popular Atlant refrigerators can be found at
http://price.ua/atlant/catv1138c594.html , which compiles offers from Ukrainian online stores and maintains search statistics for specific models.
What does ATLANT offer to consumers?
In an effort to maintain its position in the refrigeration market, the company is working in several areas. First and foremost is the drive for energy efficiency. Developing its own production of high-efficiency compressors has significantly reduced the energy consumption of refrigerators and freezers.
The next focus is providing a wide range of models to meet the needs of various consumer categories. The use of 3D computer design has enabled the creation of Atlant refrigerators in a variety of sizes (up to 70 cm wide and 2 m high) with high functionality (single- and dual-compressor models, with bottom and top freezer compartments, various shelf arrangements, drip defrost, NoFrost systems, etc.).
Which Atlant refrigerator models are most frequently searched for by Ukrainians?
The company's product range offers a wide selection of refrigerators for singles, large families, and spacious cafes and restaurants. Experts recommend searching for suitable appliances on a price aggregator, which offers a wide selection of models and lists prices from various online stores.
According to Price.ua statistics, Ukrainians are most interested in Atlant refrigerators:
MXM-1845-10 from 335 USD (384 l, freezer below, 2 compressors, electronic control, manual/drip defrost);
XM-6025-100 from 323 USD (384 l, freezer below, 2 compressors, electromechanical control, drip/manual defrost, super freeze function);
M-7184-100 from 235 USD (240 l, cabinet freezer, 1 compressor, manual defrosting, super freezing function);
XM-4214-014 from 268 USD (248 l, 1 compressor, freezer below, electromechanical control, drip/manual defrosting);
ХМ-6025-130 from 357 USD (354 l, freezer below, 2 compressors, electromechanical control, manual/drip defrosting).
All models in the top list are fairly spacious (from 200 to 400 liters), freestanding, and rated A+ in energy efficiency. An analysis of the features of popular Atlant refrigerators shows that Ukrainians are not willing to pay extra for NoFrost systems or a freshness zone. At the same time, they prefer models with an A+ energy efficiency rating, which help them save on their electricity bills.
